Ever wonder where your digital marketing budget really goes when you hire an agency? Sure, you’re promised a full team of experts, sleek reports, and strategy calls with creative directors but peel back the curtain and you’ll find a bloated structure full of overheads.
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Website vs Social Media: What Goes Where?
When you’re running a business, especially a small one, it’s easy to get overwhelmed by the digital tools at your disposal. Your website needs content. Your social media channels need updates. But how do you decide what belongs where?
What Do You Actually Need for a Website?
When talking to new clients, one of the most common sources of confusion is around the basic components of getting a website online. Terms like “domain”, “hosting” and “SSL” often get thrown around — but what do they actually mean, and what do you really need?
Common Website Traps — And How to Avoid Them
Choosing a company to build your website can be a minefield. While there are many reputable providers, we regularly speak to businesses who have come to us after being let down, locked out, or overcharged by previous suppliers.